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The Schedule - Day 7

The Schedule Day 7


Before I begin this section, I want to confirm that you are in the right place. You may be wondering how some of the AI technology mentioned here ties in to The Schedule. AI and The Schedule both involve a process, separate and unique processes, but processes nonetheless.

The Schedule is a process by which individuals document what they do throughout the day. AI technology involves the process of analyzing existing assets that individuals have produced and applies a new technological process of creating new content based on already existing content, some of which you may have produced throughout your day.

Shutterstock - images

Shutterstock is a very well known source of creative imagery available to consumers. Currently on their website as of this writing at the link shutterstock .com/generate there are two press releases and two articles about the integration of AI technology with the Shutterstock platform.


Shutterstock is bringing AI-generated content to the masses in partnership with OpenAI and LG.

‘Join the waitlist’

Shuttertock AI + DALL-E 2

Below these articles there is a section titled ‘All your AI-generated image questions answered.’

In this section, AI-generated images are described as new content created using AI technology trained on millions of real content assets, descriptions and keywords.

Some of the other items on that page include -

Q - If I generate content, will it be made available for other customers or will it be mine exclusively?

A - If you generate content using Shutterstock’s AI-generated content capabilities, the content may be made available for other customers to license as well.

It is interesting to read the questions addressed and answered on that page. Is the content you create with the AI software yours and can you actually even use it? The answer is that depends… on a number of subjective factors that could lead back to a solid ‘no’ or a polite ‘not really,’ whichever you prefer.

The questions left me with even more questions after I read the questions and answers.

It is not really clear what is happening at all here when it comes to addressing any of the concerns that are now associated with what used to be the simple process of purchasing an image license(d) for a particular use.

Apparently, trademarked images or content may have been used during the ‘training process’ or reviewing of content assets. On the site they split up the two questions that may naturally complement each other when positioned one after the other, possibly to try and separate the idea that a content reference analysis tool may have just been allowed to run wild through a huge image database that may include assets not currently available for licensing of any kind, possibly.

It is kind of unclear who the artist is in this case. Some of the articles on the site at the link above over at Shutterstock address how artists and their customers feel about this. But again, it is unclear if the person who created the technology is the artist or if the person who created the content assets that the technology was ‘trained on’ is the artist, or both, but you inputting keywords to generate the content and use the tool to produce the content - you are definitely not the artist but you may possibly be able to license whatever it is you produce with the tool… which is cool and sounds fair until you get to the part that suggests, without directly saying it, that someone else, not you, has the ability to offer whatever you produce with that software to someone else.

I know this isn’t exactly the same thing, but what if Photoshop decided that everything an artist created with their software belongs to the creator of the software?

I find it interesting, reviewing Q&A considerations for this technology, that - to examine or analyze what it is and remove any emotional response or opinion from the equation - some of the questions are worded in such a way as to avoid directly addressing a specific element and the answers provided also do not address, but rather circumvent the issue suggested but not addressed during the response. A direct question is neither asked or answered in many of the Q&A items addressed.


Chatbots - words

This has even more potential to ‘disrupt’ in my opinion. I watched a really good video by Cold Fusion on YouTube.

Chat GPT is a software program released on the November 30, 2022. It is a large language model created by OpenAI. Open AI is also a partner in the Shutterstock project I mentioned above.

The program is trained on billions of words all across the internet.

In addition to Robo Lawyers, Therapists and other tools used by students to complete homework assignments, the program can also write code.

This has the potential to replace many kinds of skilled labor in the workforce.


In a news article from 1/6/2023, Elon Musk claimed artificial intelligence program ChatGPT could allow students to cheat. Although not mentioned in the articles listed at the site above (that I am aware of), the news article I am referring to here states, ‘OpenAI was founded in late 2015 by Mr. Musk, CEO Sam Altman and others who collectively pledged $1 billion.

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